Saturday, October 4, 2014

A Short history of the alteration to services organizations in England

http://www.epictelemarketing.co.uk/case-studies/
A Short history of the alteration to services organizations in England
It once was the scenario in Britain that most personnel were actually associated with production. The roll-out of merchandise that is made in huge amounts making use of engineering was the central source of business within the 19th and early Twentieth centuries. As time passed, however, the development of merchandise started to be something that might be completed a whole lot less costly offshore now The Far East is considered the hub of the planet's production foundation.

This means that small business in Britain has transferred far more into providing services rather than items. Banking and Finance, of course, are classic examples of this type of business. The products they produce are all conceptual, recorded on pieces of paper and then, lately, electronically. Insurance is another example as is the Legal profession, Computer Consultancy, Internet Marketing and many other types of work that involve communication and information processing.

Most of these businesses need to find other businesses to offer their services to. The work they do is not directed at consumers, individuals who are looking to spend their salary on keeping themselves and their families occupied, healthy, wealthy and wise. Since many of these fields are highly competitive, because many people are trying to earn a living offering the same services, this creates a marketplace where there is a constant need to network with other businesses and get yourself out there in order to promote your expert services.

The Business to Business marketplace is filled with organizations, both small and large, that want to communicate their offerings to others. It is still the case that face to face meetings need to be arranged with new potential clients although many businesses these days operate long distance, by means of telephone appointments or via web conferencing. Whichever means of communication is used making B2B Appointments for one on one discussions, looking for a chance to form new business relationships is a skill that has become very much in demand.

Exactly what skills are required to make an appointment? You may think that being knowledgeable about the services being offered is top of the list but in fact this is way down at the bottom because the appointment that is being offered is with someone who has this knowledge. The person making the appointment needs to be, above all , chatty and personable, quick thinking and flexible in order to respond to objections or excuses and above all, persuasive. Being able to talk the person round to accepting an appointment from someone who can answer all their questions is a skill that is not easy to develop.

Specialist companies now exist to train and equip their workers to make appointments over the phone for their clients. They are yet another example of a type of service company that has arisen to support other service companies. Isn’t it wonderful how we have replaced manual work with office work in order to cope with the need to replace the manufacturing of products by the provision of services?

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